Posts by Manáry
Technical SEO checklist for WordPress sites and e-commerce
Indexing, performance, structure and e-commerce care: an interactive checklist to audit your site in an afternoon.
Read MoreHow much does a slow website cost? Calculate the revenue you’re leaving behind
Every extra second of loading drags conversion down. Put your numbers into the calculator and see an estimate of the impact in revenue.
Read MoreCorporate site, landing page, platform or e-commerce: which structure does your business need?
Not every company needs an online store, and not every project fits in a landing page. Take the quiz and find the right structure for now.
Read MoreMyth or fact: 8 SEO beliefs that still cost you traffic
Meta keywords, giant texts, AI content… Test what you know about SEO and see what Google actually says.
Read MoreSearch intent: learn to classify keywords (with an interactive test)
The same keyword can hide four different intents. Understand each one and test whether you can spot the intent behind 6 real searches.
Read MoreChecklist before you spend your first dollar on ads
Tracking, accounts, landing page and strategy: 20 items to check before switching on any campaign. Tick what’s already in place.
Read MoreTired creative: the signs of fatigue and how to build a testing cycle
When the ad that used to work stops performing, replacing everything doesn’t fix it. Test your knowledge and see the testing cycle we use.
Read MoreHow long does SEO take? What to expect at 3, 6 and 12 months
SEO isn’t instant, but it isn’t a mystery either. See, stage by stage, what usually happens in a well-run project.
Read MoreAgency, in-house team or hybrid model? An honest comparison
Hidden costs, speed, business knowledge and dependency risk: compare the three models and see which one fits where you are.
Read MoreGood ROAS is ROAS that pays the margin: work out your campaign’s break-even point
Is a ROAS of 4 good? It depends on your margin. Use the calculator to find the minimum each campaign has to deliver to be profitable.
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